IMARC Group, a leading market research company, has recently releases report titled “Smart Packaging Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028.” The study provides a detailed analysis of the industry, including the global smart packaging market share, size, trends, and growth forecasts. The report also includes competitor and regional analysis and highlights the latest advancements in the market.
Report Highlights
Smart packaging is improved packaging integrated with various technologies, such as biosensors and radio frequency identification (RFID). It comprises active and intelligent packaging used in the packaging of perishable goods, such as food, drinks, pharmaceuticals, and cosmetics. It assists in monitoring freshness, extending shelf life, and displaying essential information about the quality of the product. In addition, it confirms the authenticity of products and reduces the incidence of counter thefts. Apart from this, it helps brands increase sales by maintaining consumer convenience and supply chain transparency across the globe.
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The rising demand for sustainability, better quality, and transparency from brands around the world represents one of the key factors driving the market. Besides this, the increasing demand for temperature-controlled packaging in pharmaceutical and food and beverage (F&B) industries to transport temperature-sensitive products is propelling the growth of the market. In addition, smart packaging offers several benefits, such as reduced counterfeiting, enhanced safety, and cost-effectiveness, which is contributing to the growth of the market. Furthermore, key market players are extensively investing in research and development (R&D) activities to introduce innovative features in smart packaging, such as self-cooling and antibacterial packaging, which is expected to bolster the growth of the market.
The report has segmented the market into the following categories:
Breakup by Technology:
Breakup by Industry Vertical:
Breakup by Region:
The report covers the major market players including:
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